Creation of CRM (Customer Relashionship Management)
Custom management systems allow businesses of any industry, whether small or large, to optimize and improve business processes in order to increase work quality and productivity. Today, CRM is the fundamental and essential platform for managing all marketing and sales activities for any startup, company, or organization. Having a CRM helps identify and classify leads, increase revenue from existing clients, offer better customer support, and improve products and services.
I have experience with the following CRM systems:
Bitrix 24
Salesforce (Certified Specialist in "Marketing Cloud Salesforce Consultant")
AmoCRM
Mailchimp CRM
Sendpulse CRM
HubSpot CRM
With a CRM, you can:
With a CRM, you can: A CRM allows you to collect all customer and prospect information in one place so you can always have access to these data and, based on them, set up strategies for retention and sales.
Store customers, contacts, information, companies, leads, and sales opportunities
Get a broader view of your contacts and their preferences, helping to understand what to do to acquire new customers
Manage and monitor social networks
Create and measure email and SMS marketing campaigns
Create landing pages
Collect website URLs, email addresses, phone numbers, and social media accounts of clients, thereby facilitating communication and relationships with them
Record all documentation related to your clients
Make sales forecasts
How does it work?
1
At the Beginning
We will have a call where you can tell me about your needs and objectives. We will analyze your business together and define the most suitable online/offline communication strategy for your activity.
2
Step 2
Define the CRM functions. When developing a CRM, the mandatory functions are contact management, monitoring, and planning client interactions. Other features are optional (content marketing, email marketing, funnel monitoring, etc.).
3
Step 3
Calculate the development budget. Many factors affect the cost and development time of CRM systems: the number of functions, the number of roles (e.g., these may include roles like General Manager, Supervisor, Sales Staff, or Branch. All these roles have access rights and capabilities within the system), the method of information input, the number of events and activities, the presence of a sales funnel, integration with other services.
4
Step 4
Employee training must be organized. At the same time, training should begin some time before the software product is implemented so that employees immediately know what to do and how to do it.
5
Step 5
Technical support and improvement. Most bugs and design errors typically arise during preliminary testing. However, some defects from programmers and designers remain. Even giants like Intel, IBM, Microsoft, and Apple cannot release a product that is 100% functional.
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Reviews
We have been working together for almost three years on projects with a specific focus: small e-commerce businesses. We have had the chance to experiment with everything Facebook allows, and perhaps even a bit more, sharing some great achievements along the way. Elena is pure "Russian energy" in its finest form. Competent, fast, collaborative, and friendly are the first adjectives that come to mind. If you're looking for a skilled social media manager, look no further...
Andrea Boschi
For over two years, Elena has been managing our Instagram page @gyn.onc.nosov. During this time, we have made great strides in our business. Now we can say that our calendar (we work in oncogynaecology) is fully booked with appointments two months in advance. Elena not only promotes the page and finds new clients but also writes excellent articles for our blog.
Vladimir Nosov
I use Instagram to promote my aesthetic medicine business. After trying to manage it myself with no results, I decided to turn to an expert. My friend recommended Elena. She helped me understand social media and improve my communication strategy. I discovered a highly skilled professional. I am very happy to have met Elena. We still stay in touch, and she helps me with advertising and writing interesting articles. Thank you so much!
Irene Ferrante
In 2019, we contacted the GM marketing agency. The main goal for the social media campaign was to attract 10,000 attendees to our organization’s conference. The agency assigned Elena as the social media marketing specialist. She tackled the task brilliantly. The goal was reached—14k attendees! We also gained many new clients, and our organization’s name became even more famous. Thank you for the great work!