Hi, my name is Elena. I am a digital marketer. In 2014, I decided to turn a dream into reality: after five years of a successful career in the financial sector, I embarked on a new path in the world of marketing. I started as a freelancer, combining my passion for communication with the goal of offering personalized solutions for businesses and individuals. Meanwhile, I completed my studies in Marketing at the University of Roma Tre and earned a Master's in Digital Communication, which allowed me to deepen my understanding of the techniques and strategies needed to excel in an ever-evolving world. Below, you can discover my professional journey.
As a Web Marketing Manager and Social Media Manager, I have been working in digital communication for nine years. Specifically, I help SMEs and freelancers achieve their goals by managing or enhancing their presence in the digital world. Additionally, I assist in improving their online presence through personalized consultations and tailored programs.
I am also involved in Business Internationalization and relocation within the territory of the Eurasian Customs Union (RUSSIA, KAZAKHSTAN, BELARUS, ARMENIA, and KYRGYZSTAN) for both individuals and companies, providing services in partnership with qualified professionals and international firms. Over the past six years, I have collaborated with various companies, both large and small, Italian and international, and have developed a network of consultants and partners. We support organizations in building or enhancing Sales Networks, both B2B and B2C, and in developing Franchise and Reseller Networks in Italy and abroad.
As a Web Marketing Manager and Social Media Manager, I have been working in digital communication for nine years. Specifically, I help SMEs and freelancers achieve their goals by managing or enhancing their presence in the digital world. Additionally, I assist in improving their online presence through personalized consultations and tailored programs.
I am also involved in Business Internationalization and relocation within the territory of the Eurasian Customs Union (RUSSIA, KAZAKHSTAN, BELARUS, ARMENIA, and KYRGYZSTAN) for both individuals and companies, providing services in partnership with qualified professionals and international firms. Over the past six years, I have collaborated with various companies, both large and small, Italian and international, and have developed a network of consultants and partners. We support organizations in building or enhancing Sales Networks, both B2B and B2C, and in developing Franchise and Reseller Networks in Italy and abroad.
Hi, my name is Elena. I am a digital marketer. In 2014, I decided to turn a dream into reality: after five years of a successful career in the financial sector, I embarked on a new path in the world of marketing. I started as a freelancer, combining my passion for communication with the goal of offering personalized solutions for businesses and individuals. Meanwhile, I completed my studies in Marketing at the University of Roma Tre and earned a Master's in Digital Communication, which allowed me to deepen my understanding of the techniques and strategies needed to excel in an ever-evolving world. Below, you can discover my professional journey.
As a Web Marketing Manager and Social Media Manager, I have been working in digital communication for nine years. Specifically, I help SMEs and freelancers achieve their goals by managing or enhancing their presence in the digital world. Additionally, I assist in improving their online presence through personalized consultations and tailored programs.
I am also involved in Business Internationalization and relocation within the territory of the Eurasian Customs Union (RUSSIA, KAZAKHSTAN, BELARUS, ARMENIA, and KYRGYZSTAN) for both individuals and companies, providing services in partnership with qualified professionals and international firms. Over the past six years, I have collaborated with various companies, both large and small, Italian and international, and have developed a network of consultants and partners. We support organizations in building or enhancing Sales Networks, both B2B and B2C, and in developing Franchise and Reseller Networks in Italy and abroad.
As a Web Marketing Manager and Social Media Manager, I have been working in digital communication for nine years. Specifically, I help SMEs and freelancers achieve their goals by managing or enhancing their presence in the digital world. Additionally, I assist in improving their online presence through personalized consultations and tailored programs.
I am also involved in Business Internationalization and relocation within the territory of the Eurasian Customs Union (RUSSIA, KAZAKHSTAN, BELARUS, ARMENIA, and KYRGYZSTAN) for both individuals and companies, providing services in partnership with qualified professionals and international firms. Over the past six years, I have collaborated with various companies, both large and small, Italian and international, and have developed a network of consultants and partners. We support organizations in building or enhancing Sales Networks, both B2B and B2C, and in developing Franchise and Reseller Networks in Italy and abroad.
My Career Path
The path I have chosen is one of continuous learning. As they say in the United States, it’s a Lifelong Learning journey. Here are the main phases:
2009 - the first Master
Moscow Institute of Energy (Technical University)
Specialization: Business Management (Master’s courses)
Specialization: Business Management (Master’s courses)
2009-2014 - Gazprom
I started my career in Russia at the Gazprom branch as an accountant. I progressed to a senior position. It was a time of great connection with numbers and economic analysis.
2015 - 2017 Freelancer
I began working as a copywriter. A few months later, I was already creating websites and managing social media pages for businesses and professionals.
2016-2017 - the second Master
Degree at Roma Tre University
Specialization: Economics and Management - Marketing (Master’s courses)
Master’s at 24 Ore Business School
Specialization: Digital Marketing and Social Media
Specialization: Economics and Management - Marketing (Master’s courses)
Master’s at 24 Ore Business School
Specialization: Digital Marketing and Social Media
2017 - 2018 Experience in the world of internationalization
At the Italo-Russian Collaboration Association "Strateghia"
Dal 2018 - Consultant in web marketing, social media marketing, and internationalization
I have worked in various marketing agencies. My clients included banks and investment funds (BCC, Azimut, Azimut Libera Impresa), companies in the tourism sector (Argentario Tour, Rome Bike Tour), gastronomy (Maremma Gourmet), restaurants, household appliances (TooA), education (Rome Film Academy), clothing, and more.
2020 -2025 CRM & MBA
Certified Specialist in "Salesforce Marketing Cloud Consultant"
MBA in Marketing (Rome Business School)
MBA in Marketing (Rome Business School)
How can I help you?
All my knowledge of the digital world for professionals and businesses.
Strategy comes first! That's why I provide a strategic web marketing service that identifies the actions that truly impact your business growth.
Managing social channels with a business-oriented approach can effectively cover various areas, from customer care to building and strengthening your community.
Designing and managing CRM systems tailored to your business needs. A robust CRM strategy ensures seamless interaction with your clients, enhances customer retention, and drives sales growth.
Developing corporate websites for businesses of all sizes. Being creative means finding the most effective solution by blending needs and information to achieve your goals.
Providing expertise in navigating export opportunities in the ex-USSR region. This service includes tailored strategies to enter and grow in these markets, maximizing your global business potential.
Offering bespoke consultancy services to unveil advanced strategies for building a highly successful presence on social media and beyond.
Book a call
Would you like to explore any aspect of my services, clarify any doubts, or ask for advice? Book a free 15-minute call, and I will send you the details of the call once it's confirmed.
Contact me
Telegram
Email: elena@elenazykina.it
© All Rights Reserved. Elena Zykina 2021
P.Iva 02176370662
Email: elena@elenazykina.it
P.Iva 02176370662
Email: elena@elenazykina.it
